In a hands-on workshop participants will discover how best practice communication principles don’t work so well when there are high public risk concerns or significant community outrage. We will also look at changing levels of trust, the impacts of alternative information and alternative media, how values govern attitudes, who trusts science and who doesn’t, and why managing perceptions of risk become more important than managing actual risks.
Dr Craig Cormick is the President of the Australian Science Communicators. He has over 30 years’ experience working with agencies such as CSIRO, Questacon and Federal Department of Industry, Innovation and Science.
He has been a member of the Society of Risk Analysis and has published research papers on risk communications and risk perception, as well as giving many workshops and talks, both in Australia and overseas, on the differences between public and scientific perceptions of risk.
In 2014 he was awarded the Unsung Hero of Science Communication by the Australian Science Communicators, and in 2011 was a co-winner of the International Association of Public Participation’s national best practice award for the development of the Science and Technology Engagement Pathways (STEP) framework. He has twice been published in Best Australian Science Writing and his published work includes editing the award-winning Ned Kelly Under the Microscope (CSIRO Publishing).